In today’s online, demand-driven economy, understanding how to place the right bets on yourself and your practice is an important tool to have in your toolkit. The second day of Lawyernomics 2017 focused on what it means to be an entrepreneur in a changing industry, how to position your brand across platforms, and how to […]
The post Lawyernomics 2017 Day 2 recap: How to be an entrepreneur, a lawyer, and a therapist for stressed out clients appeared first on Lawyernomics by Avvo.
The first day of Lawyernomics 2017 has wrapped after a full day of sessions with Mark Britton, Sachin Bhatia, Jason Moss, Josh King, Seth Price, Christopher Anderson, Patrick Palace, Ozan Varol, and Michael Mogill. If you weren’t able to make it to Las Vegas this year, we’ve got an overview of each session and a few key takeaways right here.
The post Lawyernomics 2017 day 1 recap: The demand driven economy, data, and mindfulness appeared first on Lawyernomics by Avvo.
Businesses who use video grow revenue 49% faster, see 35% higher web conversion rates, and receive 41% more traffic than those who don’t. People prefer video over text and static images, but only if they can find it first. So how do you make sure your firm’s video content in front of potential clients? Here are 6 ways you can set your law firm apart with video.
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If you’ve lost or are losing your hard-won Google search traffic ranking, here are some common causes and tips on getting it back.
The post Have your attorney search rankings dropped? Here’s what you can do appeared first on Lawyernomics by Avvo.
Avvo’s 2017 Annual Relationship study is out! Love, marriage, heartbreak, divorce. It’s all in there. And after spending a fair amount of time immersed in data about how Americans feel about being married and getting divorced, it led me to wonder: how does being married impact the way people engage with legal?
The post Married and stressed: How married Millennials could be your next client appeared first on Lawyernomics by Avvo.
In law school, we are taught all the fundamentals. Most importantly, law school instills in us techniques for thinking like a lawyer. What we do not learn in law school is the business side of the law. No one talks about obtaining and retaining clients. Yet, when we start practicing law, we quickly realize that […]
The post Betting on your brand: 3 tips to get started appeared first on Lawyernomics by Avvo.
With organic reach for business pages rapidly decreasing (down from 16% in 2012 to 2.27% in 2016), Facebook ads have quickly become an effective way to spread your law firm’s message and reach new prospects.
The post How to attract your ideal clients on Facebook: Creating ads and analyzing results appeared first on Lawyernomics by Avvo.
At over 1.65 billion monthly users, Facebook is one of the largest marketing resources in the world, but only if you use it right. As Facebook’s audience continues to increase, organic reach for businesses continues to decline. Average organic reach for businesses is down by 52% in 2016 alone. In most instances, without sponsoring or […]
The post How to attract your ideal client on Facebook: Client personas and custom audiences appeared first on Lawyernomics by Avvo.
Predicting changes in search can be hit or miss. Google changes its algorithm hundreds of times per year, and the internet in general typically moves at light speed. However, although we know the internet rests on shifting sands, here are our SEO predictions for 2017.
The post 4 SEO predictions for attorneys in 2017 appeared first on Lawyernomics by Avvo.
Like most people, lawyers make New Year’s resolutions every year. Make 2017 the year you get your plan in place, and use these books and other tools to make it—and your other resolutions—a reality.
The post 11 books for lawyers to reach their personal and business New Year’s resolutions appeared first on Lawyernomics by Avvo.
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